About us
Full water treatment
Our water softening systems are designed to eliminate hard water issues, providing you with softer skin, cleaner dishes, and longer-lasting appliances. We offer a range of products tailored to meet the needs of both residential and commercial clients.
Start with the customer – find out what they want and give it to them.
Step into a world of soft water
Our water softening systems are designed to eliminate hard water issues, providing you with softer skin, cleaner dishes, and longer-lasting appliances. We offer a range of products tailored to meet the needs of both residential and commercial clients.
Start with the customer – find out what they want and give it to them.
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Meet our team of experts
Expert technicians committed to your satisfaction
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of innovative water softening solutions, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the water treatment industry, Mich has helped the company to get where it is today. Mich is among the best minds in water solutions.
Aline Turner
Chief Technical Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house engineers and looks after the community of thousands of satisfied customers.
Iris Joe
Chief Financial Officer
Iris, with her international experience, helps us easily understand the market dynamics and improve our offerings. She is determined to drive success and delivers her professional acumen to elevate our company.